Lightweight, portable products are becoming the market's new favourites.

2025-12-19

Affected by the fast-paced lifestyle, consumers' scenario-based demands for healthy food have become increasingly prominent. Lightweight and portable healthy foods have become the mainstream market trend, driving the healthy food OEM processing industry to transform in this direction. Targeting different scenarios such as office, travel, and sports, OEM enterprises optimize product form designs and launch small-packaged and individually packaged healthy foods, such as portable meal replacement powder, individually packaged nuts, and ready-to-eat protein bars. In the selection of packaging materials, lightweight and sealable environmentally friendly materials are used, which are not only easy to carry, but also ensure product freshness. Some packages also have resealable functions to improve usability. During production, by improving processing technology, lightweight forming of products is achieved on the premise of ensuring no loss of product nutrients. This lightweight and portable product design not only meets consumers' eating needs in different scenarios, but also reduces product transportation costs and storage space. At present, more and more OEM orders focus on lightweight and portable products, and the market share of related products continues to rise. In the future, with the continuous enrichment of consumption scenarios, OEM enterprises will further refine product designs and launch more lightweight and portable healthy foods suitable for different scenarios.

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